I've come up with 7 the reason why each business should have a blog and RSS feed.

1. Publishing a recurrently updated blog helps you be in contact together with your present audience and/or buyer base. You'll be able to publish updates, information, or thoughts in your weblog as well as reply questions.

2. A blog will help you entice new customers. Your weblog entries (posts or articles) will turn into fodder for the various search engines and can entice new visitors. In case your blog answers the visitors question or attracts their curiosity you will have just discovered one other certified lead.

3. Blogs and RSS feeds typically rank higher in search engines than traditional internet sites. Engines like google love blogs and RSS feeds. If you design your blog correctly then each time you replace it the various search engines are notified. Even if you don't often ping most search engines like google and yahoo will revisit blogs more frequently. Plus the very group of a blog lends itself to spidering and good search engine ranking.

4. Blogs may also help you determine or construct your repute in a particular field. As your weblog grows you will show your information in your chosen niche.


5. Blogs and RSS feeds are good revenue streams. You can add pay-per-click adverts, affiliate advertisements, or promote ad area in your blogs. In reality, many PPC firms additionally provide the ability so as to add PPC to your RSS feeds.

6. Blogs are nice methods to generate leads. Even for those who don't want to put any promoting on your blog you should use it to advertise or capture leads for your personal programs. These are great leads as the truth that they came from your weblog means they're already taken with your subject and predisposed to your individual message.

7. Creating your own blog is the easiest way to establish a presence on the Web and creating an RSS feed is even easier. In fact, it is also the most cost effective approach to get started on the Internet as there are a variety of free blogging sites out there. I started out with http://blogger.com and usually suggest them however have heard others level to a number of other top running a blog sites as well. The blogging software that I now use is WordPress and likewise occurs to be free. In fact, most internet hosts now offer WordPress (or different free running a blog software program) as a free web site add-on through Fantastico. Installing WordPress from scratch is fast and simple but Fantastico makes it even easier. Blogs created at Blogger have an RSS feed created for them and WordPress also creates feeds in a number of variations automatically.

As you may see there are a number of advantages to starting your personal blog and RSS feed. If you can rely that many advantages from an Internet marketing method that can be free and simple then you're silly not to begin using it for yourself.